Audience
Unique listeners
—
Selected range
New
—
First ever download in range
Returning
—
Heard something before
Lapsed
—
Active the range before, absent now
Audience growth by month
Selected range, by month. Bars are the month's unique listeners split by arrival; the line is people who were here the month before and did not come back. New means first ever, measured against all history.
Cohort retention
Selected range. Share of the listeners who arrived in a month who were still downloading n months later. Only cohorts that arrived inside the range are shown, tracked no further than it.
New listeners per day
Selected range. Counted on the day of a listener's first ever download.
Listener loyalty
Selected range. Distinct episodes each listener downloaded.
Entry points
Episodes that were someone's first ever download, and how often that person came back for a different episode within 7, 30 and 90 days. The range picks who counts as an entrant; the follow-up is always measured over the full horizon, so a horizon that has not elapsed yet reads as —. A first day covering several episodes credits all of them, so entrants add up to more than the number of people. Green beats the average.
| Episode | Published | Entrants | 7d | 30d | 90d |
|---|